What
we do.
MARKETING STRATEGY.
SALES STRATEGY.
Select the best channels for growth
Prioritise them and be clear on the role of each.
Ensure our approach to get retailer meeting is correct.
Ensure that we have the most compelling selling materials.
Activate social media
Start socials, significant activity, adding social ads, UGC, and influencer outreach.
Purpose to build online fame, reach and engagement
Sell online and Flagship outlets
Build proof of demand for retailers, and incrementality argument
Each new channel to be proving ROS before moving to next
This way, retailers approach you!
Activation plans & campaigns
to drive rate of sale.
Ensuring a strong ROS as distribution grows. This is likely to be a blend of different media tools, reflecting our breadth of experience across all areas of the marketing mix. Creative team builds campaign ideas that build the brand alongside commercial growth.
